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How we set up our tuna haven

From a group of friends to business partners

In 2017, a group of friends set up a tuna restaurant in Butuan City. Before they opened Villa Tuna, each of them already had expertise in various areas of setting up and operating restaurants.

 

With Villa Tuna, their goal was to serve affordable and delicious tuna dishes in a comfortable, salu-salo ambiance. The growing demand inspired them to set up new stores in key cities in Mindanao such as Cagayan de Oro, Iligan and many more.

 

For Mindanaoans who crave for tuna, Villa Tuna has become one of their go-to destinations.

Serving tuna excellence since 2017

Over 6 years of successful operations serving tuna excellence. With 12 stores and more to come in key cities of Mindanao.

villa-tuna-locations

Our franchise package

Est. average investment:

Franchise fee:

Royalty fee:

Systemwide advertising fee:

Local advertising fee:

Franchise term:

Starts at ₱7.5M*

₱1,000,000 +VAT

5%

2%

1%

Initial term of 5 years with (2) renewals of 5 years each for a total of 15 years

Area requirement:

Average of 150 sqm.

*Exclusion working capital and deposits

Page 2 Brochure
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Franchise the home of tuna-tastic success!

1

Home of tuna-tastic meals with more than 6 years of success

Established brand with loyal following of tuna lovers.
Over 12 stores and more to come in key cities of Mindanao.

2

Enjoy the lutong-bahay experience with our freshly-cooked tuna meals

All meals are made cooked-to-order, served hot.
Only the freshest fish used to ensure we retain their premium
taste.

3

Dive into a tuna-riffic feast with our diverse creations

Delicious and affordable tuna-based meals made from
high-grade tuna.
Over 20+ tuna-based meals available.

Next steps to franchise

01

Franchise Concept Discovery

Franchise concept presentation

02

Submission of Franchise Application

• Application form
• Letter of Intent
• Location Proposal with map

03

Site Evaluation

Pay site evaluation fee

04

Franchise Agreement Signing

Villa Tuna will brief the franchisee with highlights of the Franchise Agreement

05

Store Construction and Training

The franchise owner and the designated management team and outlet personnel will be given extensive training

06

Grand Opening

Congratulations! Villa Tuna will provide grand store opening assistance

Investment Breakdown

*Based on average investment level

Core Investment ₱5,300,000 +VAT

• Leasehold Improvement, Plans
• Equipment, Furniture, Fixtures
• Racks, Wares, Tools, Decors, Accessories,
• Marketing Collaterals
• Supplies, Consumables
• Cleaning and Office Supplies
• Initial Inventory – Stocks, Supplies,
• Packaging
• Hauling Cost within Butuan/CDO
• Uniforms
• Grand Opening Marketing
• Franchise Fee

Paid to third-party providers ₱500,000

• Insurance
• Permits & Licenses
• Legal & Accounting
• 20 Days Training (Pre-Operating Salaries & Logistics) for 19 staff

Working capital and deposits ₱1,200,000 +VAT

• Working Capital
• Rental Deposits
• Utility Deposits
• Advance Rental
• Petty Cash & Change Fund
• Cash Bond/Security Deposit to Franchisor (₱100,000)

Franchise pro-forma

Average Daily Sales
₱440,0000,000000
COGS
50%
OPEX (5-year average)
30.89%
EBITDA (5-year average)
15%
ROI
2.5 years
Breakeven Daily Sales
29,000

ROI will still depend on various factors such as sales, operational management, and location.

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Thank you!

For franchise inquiries, contact:

0917-165-6485
villatunafranchising@gmail.com
www.
VillaTuna Head Office: VCDU Bldg. T. Guingona Sr.
Avenue, Butuan City, Agusan del Norte
VillaTuna Franchising Office: VillaTuna Bldg.
Kalambaguhan Street, Cagayan de Oro City

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