FRANCHISEES
AGUSAN BRANCH
Opened on January 8, 2024,
Villatuna Agusan is one of our growing franchise branches, bringing our signature tuna dishes and warm Villatuna hospitality to the heart of Agusan.
DAMILAG BRANCH
Officially opened on November 28, 2024, Villatuna Damilag stands as another milestone in our growing franchise family. This branch is proudly operated by BCMPC COOP, bringing the Villatuna experience to the vibrant community of Damilag.
MALAYBALAY BRANCH
Opened on August 18, 2024, Villatuna Malaybalay proudly marks the first branch of our franchise partner in the Villatuna family. Since launching, it has been operating successfully and has shown strong growth and dedication to our brand values.
MANOLO FORTICH BRANCH
Opened on September 8, 2024, Villatuna Manolo Fortich offers not just your favorite tuna dishes, but also a unique rooftop dining experience that sets it apart. With a cozy atmosphere and a view to enjoy, it’s the perfect place to gather with family and friends while savoring the flavors of Villatuna.
How we set up our tuna haven
From a group of friends to business partners
In 2017, a group of friends set up a tuna restaurant in Butuan City. Before they opened Villa Tuna, each of them already had expertise in various areas of setting up and operating restaurants.
With Villa Tuna, their goal was to serve affordable and delicious tuna dishes in a comfortable, salu-salo ambiance. The growing demand inspired them to set up new stores in key cities in Mindanao such as Cagayan de Oro, Iligan and many more.
For Mindanaoans who crave for tuna, Villa Tuna has become one of their go-to destinations.
In 2017, a group of friends set up a tuna restaurant in Butuan City. Before they opened Villa Tuna, each of them already had expertise in various areas of setting up and operating restaurants.
With Villa Tuna, their goal was to serve affordable and delicious tuna dishes in a comfortable, salu-salo ambiance. The growing demand inspired them to set up new stores in key cities in Mindanao such as Cagayan de Oro, Iligan and many more.
For Mindanaoans who crave for tuna, Villa Tuna has become one of their go-to destinations.
Serving tuna excellence since 2017
Over 6 years of successful operations serving tuna excellence. With 12 stores and more to come in key cities of Mindanao.
Our franchise package
Est. average investment:
Franchise fee:
Royalty fee:
Systemwide advertising fee:
Local advertising fee:
Franchise term:
Starts at ₱7.5M*
₱1,000,000 +VAT
5%
2%
1%
Initial term of 5 years with (2) renewals of 5 years each for a total of 15 years
Area requirement:
Average of 250 sqm.
*Exclusion working capital and deposits
Franchise the home of tuna-tastic success!
1
Home of tuna-tastic meals with more than 6 years of success
Established brand with loyal following of tuna lovers.
Over 12 stores and more to come in key cities of Mindanao.
Over 12 stores and more to come in key cities of Mindanao.
2
Enjoy the lutong-bahay experience with our freshly-cooked tuna meals
All meals are made cooked-to-order, served hot.
Only the freshest fish used to ensure we retain their premium
taste.
Only the freshest fish used to ensure we retain their premium
taste.
3
Dive into a tuna-riffic feast with our diverse creations
Delicious and affordable tuna-based meals made from
high-grade tuna.
Over 20+ tuna-based meals available.
high-grade tuna.
Over 20+ tuna-based meals available.
Next steps to franchise
01
Franchise Concept Discovery
Franchise concept presentation
02
Submission of Franchise Application
• Application form
• Letter of Intent
• Location Proposal with map
03
Site Evaluation
Pay site evaluation fee
04
Franchise Agreement Signing
Villa Tuna will brief the franchisee with highlights of the Franchise Agreement
05
Store Construction and Training
The franchise owner and the designated management team and outlet personnel will be given extensive training
06
Grand Opening
Congratulations! Villa Tuna will provide grand store opening assistance
Investment Breakdown
*Based on average investment level
Core Investment ₱5,300,000 +VAT
• Leasehold Improvement, Plans
• Equipment, Furniture, Fixtures
• Racks, Wares, Tools, Decors, Accessories,
• Marketing Collaterals
• Supplies, Consumables
• Cleaning and Office Supplies
• Initial Inventory – Stocks, Supplies,
• Packaging
• Hauling Cost within Butuan/CDO
• Uniforms
• Grand Opening Marketing
• Franchise Fee
Paid to third-party providers ₱500,000
• Insurance
• Permits & Licenses
• Legal & Accounting
• 20 Days Training (Pre-Operating Salaries & Logistics) for 19 staff
Working capital and deposits ₱1,200,000 +VAT
• Working Capital
• Rental Deposits
• Utility Deposits
• Advance Rental
• Petty Cash & Change Fund
• Cash Bond/Security Deposit to Franchisor (₱100,000)
Franchise pro-forma
Average Daily Sales
₱440,0000,000000
COGS
50%
OPEX (5-year average)
30.89%
EBITDA (5-year average)
15%
ROI
2.5 years
Breakeven Daily Sales
29,000
ROI will still depend on various factors such as sales, operational management, and location.
Thank you!
For franchise inquiries, contact:
0917-165-6485
www.villatunafranchising@gmail.com
Villatuna Head Office: VCDU Bldg. T. Guingona Sr.
Avenue, Butuan City, Agusan del Norte
Villatuna Franchising Office: VillaTuna Bldg.
Kalambaguhan Street, Cagayan de Oro City